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So here's an different. Come home from work, put your stuff down, and change into something more comfortable. Something you'd wear to, say, go to obtain walk, no run, or simply hike, look bike bicycle. If your brain is too busy, plug in to some audio.
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Call up successful Tv advertisers in your market who are not similar to ones business. Asking them questions what strategies work well for them in terms of script writing, production and airtime picking. They'll help a fellow small business owner, all you want do is ask. Read all you can, as you're doing now, about them. Admittedly, not much exists in the bookstores on do it yourself TV advertising. But, information is going there, keep searching.
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